Category : Career

Present Your Brand to Your Target Market—Exhibit at an Expo!

Crux, a woman-owned and certified business, offers clients more than 40 years of cumulative experience in marketing, design, and digital communications. We began by designing well-branded tradeshow exhibits, so we’re firm believers in the value and importance of exhibiting in…

0 Comments / 133 View / September 1, 2016

When Men Make the Rules, Women Don’t Advance

When comparing male and female leadership, the dialogue is usually framed as men’s command-and-control style versus women’s team-building or consensus approach. Men reward results. Women prefer to develop consensus. “Women managers tend to have more of a desire to build…

0 Comments / 132 View / August 1, 2016

Bridging the Gap

When you look at the generations entering the workplace, what do you see? Do you see naïve employees who believe they’re entitled to a quick promotion and all the perks and benefits that often come from promotion up the leadership…

0 Comments / 119 View / July 1, 2016

Yes, You Can Go on Vacation—and Actually Not Work!

Vacation is great in theory. In practice, many of us find ourselves doing work, thinking about work, or answering emails. That’s if we even manage to take time off. Last year, 41 percent of Americans didn’t even take a day…

0 Comments / 216 View / June 1, 2016

The Business of Placing Women in Leadership

For years women have struggled against the “glass ceiling” or the “pink ghetto.” More women are graduating from college than men. Women flood the workforce. Why, then, are only about 19 percent in the C-suite? “Research has shown that women…

0 Comments / 314 View / May 1, 2016

Identifying the Stumbling Blocks of Workers’ Compensation

Workplace safety should be a priority in every business setting, but no matter how hard an employer might try—accidents happen. “You can’t reduce every injury, but you can create a functioning workplace where safety is a priority,” said Amanda Lavis,…

0 Comments / 119 View / April 1, 2016

14 Tips for Working from Home

So, you want to work from home. Who doesn’t? Working from home isn’t for everyone, though, and there are some caveats to consider. But, if you develop a good plan, “telecommuting” can be a productive and gratifying experience for you,…

0 Comments / 173 View / March 1, 2016

Harassment, Discrimination, or a Hostile Work Environment – Are your employees – or you – affected by this?

A truism in the realm of human resources and employment law is that perception shapes everything. The employer sincerely believes employees get all the breaks and can get away with anything. Just as sincerely, employees believe employers have all of…

0 Comments / 1528 View / March 1, 2016

Interactive Websites to Grow Your Business

Is your website an active participant in helping your company reach its growth objectives or is it a passive bystander? With more than 75 percent of buyers beginning their product/service research online, your company can’t afford to neglect your website’s…

0 Comments / 109 View / January 26, 2016