BUSINESSWOMAN magazine insert supplements offer a unique advertising opportunity focused on a special topic relavant to today's executive women.

BREAST CANCER AWARENESS
   - The power of touch

Breast cancer is the second leading cause of cancer death in women today. Chances are, you personally know someone who has had breast cancer.

Through a multi-media platform, including print, web, and personal communication, BREAST CANCER AWARENESS - The power of touch highlights stories of encouragement from area survivors. It also gives insight to progress you and others have made in research, treatments, products and services available.

It is inserted in the October issue of BusinessWoman. This information is brought to you in 2011 through a valued community partnership with Penn State Hershey Breast Center of Penn State Milton S. Hershey Medical Center.

	Approximately one in eight women will develop invasive breast cancer over the course of her lifetime.
	About 70-80% of breast cancers occur in women who have no family history of breast cancer.
	Women with the BRCA 1 and BRCA 2 genes have up to an 80% risk of developing breast cancer during their lifetime.
	African-American women have a lower incidence of breast cancer but a higher and much more disproportionate incidence of death from breast cancer.
	As of 2010, there are more than 2.5 million breast cancer survivors in the U.S.

Space Reservation Deadline: September 2, 2011.
Ad Materials Deadline: September 6, 2011.
Inserted into the October 2011 edition of BusinessWoman.

Click here for more information.